With a strong foundation in graphic design and over 10 years of experience leading brand development, integrated campaigns, and cross-channel visual communications. Combines creative expertise with strategic thinking and proven leadership skills to drive team performance, elevate brand identity, and deliver results.
Extensive background in concept development, design execution, and brand strategy for both national and private-label brands across retail, lifestyle, and B2B sectors. Skilled in building and mentoring high-performing creative teams, managing cross-functional collaboration, and leading projects from ideation to execution. Delivers impactful visuals across print, digital, packaging, and experiential platforms. Adept at translating brand insights into actionable creative that resonates with target audiences and strengthens market presence.